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Marketing

​​​​​​​​​​​OCC's Marketing department gives students the opportunity to learn about advertising, selling, and buying. Advertising classes explain both the Principles of Advertising and the Practices of Advertising, covering topics from the roles of strategy and research to the target market and the production of camera ready art.

Classes like Retail Buying focus on concepts like selecting merchandise and interpreting merchandise management reports. Classes in general marketing include an introductory course and International Marketing, both of which focus on the major institutions involved in marketing, and how the environment affects the marketing process.

Contact Us

(714) 432-5651

dmorgan@occ.cccd.edu

Program Certificates

    Application Guidelines:
    -- Preliminary Application for Instructional Certificates   (Print or download this form)
    -- Banner Codes and Certificate Descriptions
    -- You must receive a grade of "C" or better in the required courses.
    -- All coursework must be completed at OCC.
    -- Return this completed application to John Fawcett at jfawcett@occ.cccd.edu

If you're seeking an Associate in Arts Degree, Associate of Science Degree, or a Certificate of Achievement, you must submit a petition for graduation at the beginning of the last semester in which you will be completing the requirements for graduation. The graduation application is available online as a fill in form or in the Enrollment Center (Student Records) during the graduation petitioning periods. You must meet all the graduation requirements listed in the OCC course catalog.

If you're seeking an Associate in Arts Degree, Associate of Science Degree, or a Certificate of Achievement, you must submit a petition for graduation at the beginning of the last semester in which you will be completing the requirements for graduation. The graduation application is available online as a fill in form or in the Enrollment Center (Student Records) during the graduation petitioning periods. You must meet all the graduation requirements listed in the OCC course catalog.